Truenorth.bet Review

truenorth.bet
Truenorth.bet
An up-and-coming betting site loved by Canadian sports bettors.
100% Matching Bonus on First Deposit (Up to $500)
  • Bonuses and promotions
    4.2
  • Banking and payout speed
    4.3
  • Mobile Experience
    4.1
  • Security and trust
    4.2
  • Customer support
    4.4
Total score
4.2

Truenorth.bet Top Features

  • eSports Haven - Loads of eSports betting options!
  • Canadian Leagues - Odds for leagues operated in Canada!
  • Lots of Markets - Huge sportsbook!
  • Live Stats - Read statistics in real time!
Strengths:
Weaknesses:
Strong Sportsbook
Canadian Sport Focused
Live Statistics
Underwhelming Promotions/Welcome Bonus
Lack of Dedicated Mobile App

Canadians are dealing with a challenging real estate market but if they are looking for a home with an online sports betting site, Truenorth.bet may be their landing spot! Launched in 2021, Truenorth.bet has hit the ground running, offering exciting promotions, a generous welcome bonus and a sportsbook that rivals the best betting companies in Canada.

The true north is synonymous with Canada and they deliver a Canadian product daily. Proudly First Nations owned and operated, Truenorth.bet is geared towards Canadian sports bettors.

Our detailed review breaks down Canada's up-and-coming sportsbook. From the markets they offer to the types of banking options you have; we leave no stone unturned! Now, let's get to the nitty gritty of Truenorth.bet!

Truenorth.bet Strengths and Weaknesses

No site is perfect but that doesn't mean they are littered with flaws. Below, we break down some of the strengths and weaknesses of Truenorth.bet

Truenorth.bet Strengths

  • Gigantic Sportsbook: I expect to see popular markets and leagues when reviewing sportsbooks. It's a no brainer to offer leagues like the NFL, NBA and other top leagues. But what helps Truenorth.bet stand out is their profound sportsbook. They have Canadian content and leagues from divisions no one has even heard of! They also surprised me with such betting markets as Sumo, Chess and Hurling. This is easily one of the deepest sportsbooks I have seen!
  • Canadian Sport Focused: You can't really call yourself a Canadian sportsbook if you don't provide Canadian content. Okay, you can, but if a company is suggesting they are Canadian-focused, I expect betting markets to reflect that. Thankfully, Truenorth.bet sticks to their word and provides odds for Canadian sports competitions and leagues, as well as individuals. It is refreshing!
  • Live Statistics: While they don't offer live streaming for sports (outside of eSports) I think the addition of live statistics and the ability to follow the play works wonders. This is a feature not found on many betting sites so I was happy to find it here. Following along with the play is easy, especially if you are a live bettor.

Truenorth.bet Weaknesses

  • Underwhelming Promotions/Welcome Bonus: When researching this site, I stumbled across a generous welcome bonus. However, at the time of this writing Truenorth.bet does not offer a welcome bonus which is disappointing. I think this only hinders the product and doesn't encourage users to sign up. While it isn't necessarily a deal breaker, this is a huge miss. Furthermore, their promotions are nice and they advertise promotions linked to certain games/events on social media. However, you cannot find those promotions on the site. Instead of informing users of betting opportunities last minute, they should be splashed all over the site to encourage bettors to play and hit those markets. It also helps users know what to expect for promotions in the future. 
  • Lack of Mobile App: I can understand why they don't have a mobile app but it is still annoying. Clearly, all of their financial infrastructures should go towards providing a solid desktop/mobile betting site. However, with everyone having access to mobile devices, I think a devoted mobile app (with promotions) will help this site reach more audiences. The good news is that their mobile site worked well (I used iOS) so you can still play on your phone or tablet. But as someone who actually enjoys betting apps for convenience, not providing one was disappointing.

Conclusion

While not providing a Welcome Bonus or Mobile App can be concerning, I think the betting experience outweighs their weaknesses. We do have confirmation (through LiveChat) that they are always exploring adding a Welcome Bonus, so I think that will be addressed soon. Their sportsbook, integration of live statistics (and its display), as well as their Canadian content will help lessen the sting of their weaknesses.

Truenorth.bet profile

Website:

Company:
Truenorth.bet
Year founded:
2021
Owner:
True North
License & regulation:
Kahnawake Gaming Commission
Address/Headquarters:
15-50 Generation Drive, Ohsweken, Ontario
Sponsorship Deals:
Cody Jamieson (NLL/MLL)
Payment Methods:
Debit, eWallet, E-Transfer
Features:
Welcome Bonus, Live Betting, Canadian Sport Markets
Odds Providers:
True North
Apps Devices:
Mobile Site
Contact information/Support:
Email, LiveChat
Casino game types:
Poker, Blackjack, Slots, Roulette, Baccarat
Casino Providers:
Pronet Gaming

Truenorth.bet review – Our expert highlights

Don't let their youthfulness fool you. Although Truenorth.bet is still marking its territory in the world of sports betting, they come equipped to pack a punch. 

Canadians will love that they stay true to their roots. Featuring Canadian action from sports like Football, Hockey, Boxing (and more), this site was built for sports bettors in Canada. Online betting sites often welcome Canadian players but Truenorth.bet thrives off delivering a product strictly for those in the north. 

 Of course, not everything is roses and daisies. They could offer more regular promotions and more banking options but those are minor gripes that any bettor can deal with.  Overall, Truenorth.bet hit the ground running faster than De Grasse at the Summer Olympics!

Truenorth.bet is the poutine of Canadian sportsbooks - it has everything and is soon to be a national treasure!

Truenorth.bet Scores

Bonuses & Offers  ⭐⭐⭐

I will cut them some slack as they are a new bookmaker but overall, the bonuses and offers provided are underwhelming. Still, I give them 3 stars because of what they offer, I do appreciate it. But I think they could offer more!

Betting Variety ⭐⭐⭐⭐⭐

Stacked with multiple betting options, markets and more, they have something for everyone on this site. I love their Live Betting and they have thousands of potential bet opportunities! 

Banking Options ⭐⭐⭐⭐

Canadian bettors will love that they offer Interac, as well as E-Transfer. There is also the standard of being able to deposit with eWallets but no credit card options are a miss. I understand why, but that may turn bettors away.

Payout Speed ⭐⭐⭐⭐

At the mercy of the financial institution you choose, Truenorth.bet is handcuffed with potential payout speeds. This is why I give them 4-stars because they offer the industry standard and a huge part of payout speed is out of their hands.

Key Features ⭐⭐⭐⭐⭐

The addition of live statistics, bet boosters for parlays and their ginormous sportsbook will attract bettors from every variety. Those browsing for an online betting site will stumble across these features and be enticed to join. It's an easy 5-stars!

App & mobile experience ⭐⭐⭐⭐

Despite no standalone app, their mobile site works well. The only way to bump this up to 5-stars would be to produce an app. However, for those looking for a solid mobile experience, Truenorth.bet has you covered on all mobile browsers!

Security & Trust ⭐⭐⭐

I'll admit that the trust isn't there. Since they are a new betting site, there will be skeptics. However, it's evident by using this site and reading their privacy policy that Truenorth.bet takes the proper measures to secure your data. This could easily be 4 or 5 stars once the user base picks up and players can vouch.

Licensing ⭐⭐⭐⭐⭐

Commissioned and regulated by the Kahnawake Gaming Commission, they are licensed by one of the most trusted companies in the business. Truenorth.bet might be new but they are making the right moves being backed by the KGC. 

Software & Games ⭐⭐⭐⭐⭐

With over 6000 casino and table games readily available, you will never be bored! They also use trusted online game providers like Microbet, meaning you are playing with the industry standard!

User Betting Experience ⭐⭐⭐⭐⭐

Playing on this site was simple. From finding the betting markets to the specific wagers I wanted to place, it was clean and responsive. I had no issues and I think every player will love their betting experience on Truenorth.bet.

Sign-up Process ⭐⭐⭐⭐⭐

You want the process to be easy and that's exactly what was provided. I was able to sign up and start depositing within minutes. I have zero gripes on the sign-up process.

Customer Support ⭐⭐⭐⭐

Truenorth.bet provides everything I like for customer support. They offer a LiveChat feature and a dedicated and thorough FAQ section. While they allow users to e-mail for support, I think a phone number for support would help take them to the next level.

Truenorth.bet Welcome Package

Many bettors are looking to join sportsbooks every day but what helps them fully commit is a welcome bonus. While these players would eventually join an online betting site, an enticing welcome bonus is a tool used by bookmakers to encourage users to sign up.

Truenorth.bet piques interest with their welcome bonus and should continue to be marketed more prominently on their website once they start offering it again.

We confirmed with a live agent at this time that there are no Welcome Bonuses. We were referred to their promotions page and to regularly check back for a potential bonus.

Truenorth.bet Welcome Bonus 

100% MATCHING BONUS ON FIRST DEPOSIT (UP TO $500) *

*Truenorth.bet formerly had a Welcome Bonus for new users. Reports on their social media pages indicated that using a direct link with Cody Jameison would capture a Welcome Bonus. However, there is no mention of it on the site and we confirmed through LiveChat that the site is no longer running this promotion (at the time of this writing).

However, they did mention to check back regularly to see the newest promotions offered.

Truenorth.bet sports bonuses and promotions

Since you’re aware of the markets and sports you can wager on, now we’ll dive into the promotions! These promotions are interesting but I wish Truenorth.bet provided more. Still, I think there is potential with these promotions. However, they are a tad underwhelming.

Multi Bonus: Boost Your Multi Bets Up to 50%! Earn an extra 10% boost on multiplier (parlay) betting. Once you have placed 4 wagers in a single bet, you can earn a 10% boost for each additional leg added (up to 50%).

Double Dooble: Double Your Winnings on NFL Action Every Sunday! This promotion allows NFL bettors to earn coupons into a draw which would allow them to double their winnings (up to $500). As expected, certain Terms and Conditions apply.

Casino bonuses:

There are no Casino Bonuses at the time of this writing but Truenorth.bet encourages bettors to check back regularly for the latest casino promotions.

Truenorth.bet best sports features

We've been impressed with Truenorth.bet so far but I think these features help them stand out. Since the site boasts how they are for Canadians, I was interested to see what Truenorth.bet did to help Canadians feel at home. These features are important because a top feature can help sway your opinion on joining a sportsbook. In my opinion, these features are a HUGE plus for Truenorth.bet. Below, you'll find all of their top features that help them shine in the sports betting market!

Truenorth.bet Features

  • Truenorth.bet Sportsbook - Since this site is relatively new, I wasn't expecting much. However, all of the popular sports are offered and they even provide niche leagues and sports from around the world. It was impressive to sift through their sportsbook offerings.
  • Truenorth.bet eSports - It's no secret that eSports continues to grow in the world of sports. As more eyes are watching eSports, this market is a potential cash cow for bettors. Away from the sportsbook, bettors have a ton of leagues and competitions to wager on. Their comprehensive eSports list is astounding!
  • Truenorth.bet Canadian Content - Bookies that want to entice Canadian sports bettors to join their sportsbook say they welcome Canadians. That's fine and dandy, but what do they truly do to make Canadians feel at home? What I love about Truenorth.bet is that they have leagues not normally seen on other betting sites - even Canadian ones! Truenorth.bet has odds on Canadian leagues like the CFL, and CHL and odds for sports in which Canada is participating in!
  • Truenorth.bet Multiplier Boost - This links back to their promotions but I love the Multiplier Boosts for their parlays. Boosts are always nice but the fact that you can get an additional boost on a wage with increased odds leaves me salivating. And really, the majority of parlay bettors are trying to go for glory with a home run swing, so it's a nice addition to parlay betting. Of course, this encourages you to increase the number of legs in your multiplier bet, thus raising the risk. But for those that already create parlays with multiple legs, taking advantage of this promotion is a no-brainer.

Truenorth.bet Sports Coverage

Truenorth.bet knows that Canadians love their options. Since they are competing with reputable sites in the market, it was apparent they would need to offer all of the popular sports (and more). You'll be able to find popular leagues and sports, such as American Football, Golf, Hockey, Soccer and eSports.

What helps Truenorth.bet stand out from the competition is its commitment to offering markets not usually found on other sites. You'll find sports like Sumo, Sailing, Futsal, Kabaddi, Squash (and more). They really do provide a market and sport for everyone. For those looking for multiple markets, Truenorth.bet will have you covered all season long. Their sportsbook is extensive and matches the top bookmakers in the game.

  • Truenorth.bet American Football: Millions of dollars are wagered daily on American Football. It shouldn't come as a surprise that Truenorth.bet has this sport to be wagered upon. Leagues like the NFL and NCAA are prominent but you can also find CFL lines!
  • Truenorth.bet Hockey: The North loves Hockey and Truenorth.bet is STACKED with Hockey lines. Of course, we see NHL action and tournaments like the World Juniors and Olympics. But they also feature odds from leagues like Canada's Major Junior League (CHL) and other professional leagues in Europe, as well as futures and extensive betting options for the NHL!
  • Truenorth.bet eSports: It's evident that they pride themselves on their eSports betting options. Separate from their Virtual Sports section, bettors will find odds on eSports such as League of Legends, Rainbow 6, Counter-Strike, Halo (and more).
  • Truenorth.bet Soccer: The global game is wagered upon heavily in Canada. Canadian sports bettors will love the selection of betting options as there are over 1000+ markets and leagues to bet on! Bettors will be happy to see MLS lines, as well as the NWSL (on top of the mountain of markets they provide).
  • Truenorth.bet Golf: Brooke Henderson is taking over the LGPA and Canadians are following her from event to event. You can find LGPA action, as well as PGA Tour and Liv Golf lines on Truenorth.bet!

Truenorth.bet sponsorship deals

Truenorth.bet has sponsored or collaborated with Major Series Lacrosse, Cody Jamieson (NLL/MLL) and United Promotions Boxing.

Truenorth.bet Betting Markets & Types of Bets Available

Of course, you want to find out what markets Truenorth.bet has to offer you. Thankfully, they come equipped with a stacked list of markets that will please every bettor from coast to coast. The site may be new but they have a great understanding of what Canadian sports bettors want.

Truenorth.bet Betting Markets:

  • Truenorth.bet Moneyline: Every sportsbook will have this market as it is popular among many sports. Simply put, betting on the Moneyline means you are selecting the winner straight up. 
  • Truenorth.bet Live Betting: Having the opportunity to place a bet after play has begun changed sports betting forever. This market is big for bettors that like to see the flow of the game before committing.
  • Truenorth.bet Spread: One of the most nerve-wracking markets, the spread is popular because it evens out two mismatched teams. This wager can create for some dramatic finishes.
  • Truenorth.bet Virtual Sports: The athletes may not be real but the wagers (and winnings) are! Virtual sports allow bettors to wager on their favorite matches 24/7, 365!

Truenorth.bet Types of Bets Available

  • Truenorth.bet Parlays: Combining multiple bets into one for increased odds is great, however it comes with increased risk! Parlay bets are fun for those that are looking for a HUGE payout.
  • Truenorth.bet Player Props: Prop betting is popular because you are wagering on a market not fixated on the outcome of the game. It could be something as simple as a Wide Receiver's yardage to the color of Gatorade at the Super Bowl. With Prop Bets, the possibilities are endless!

How to place a bet

The simplicity of Truenorth.bet and their process for placing a bet should be applauded. Someone who has never wagered before will find this site easy to use. To place a bet with Truenorth.bet, follow these simple steps: 

  • On the Truenorth.bet homepage, select which sport you want to wager on.
  • Decide which betting market and game you want to hammer.
  • After you have selected the market, will place your stake.
  • Once that is complete, click 'Place Bet'

If these steps are followed, you will have successfully placed a bet on Truenorth.bet!

Truenorth.bet mobile apps

Truenorth.bet does not currently provide a dedicated mobile app. However, you can access their online sportsbook with their mobile site. Playable on iOS and Android, Truenorth.bet's mobile site offers a similar experience to their desktop version, which should please users. The website seems scaled down from a UI perspective, which is great because offering the desktop display would be too jarring. Instead, it's easy to swipe across and find the sports or markets you want to wager on. Overall, their mobile site is clean and provides a great experience!

Mobile app’s promotions

Truenorth.bet does not currently offer any mobile app promotions.

How to open an account on Truenorth.bet?

Creating an account is one of the biggest steps when joining a sportsbook. Of course, if the process is tedious, you'll probably want to play somewhere else. No bettor wants the signup process to take forever. There is required information with every sportsbook you join but if the signup procedure is longer than necessary, chances are you'll play somewhere else.

Thankfully, Truehnorth.bet allows users to sign up quickly. You need to fill out the basic information and your account will be registered. This is one of my favourite parts of Truenorth.bet. The simplicity of signing up is better than a lot of industry leaders!

Provide the information requested and you'll be playing in no time!

Steps to open an account on Truenorth.bet  

Click 'Register' which is located in the top right-hand corner of the home page.

Provide the following information: 

  • Username
  • First and Last Name
  • E-Mail
  • Password
  • Country (Canada)
  • Mobile Number
  • Birthdate
  • City
  • Address
  • Postal Code
  • Captcha (to prove you're not a robot)

Users can also provide their gender if they'd like but it is not required. Once the information above is filled out, you can read and agree to the terms and conditions! After those are accepted, you can finally register an account.

Since this is all on one page, you can literally press 'tab' from one block to the other and continue signing up. It took less than two minutes and was SUPER easy!

Truenorth.bet Deposits and Withdrawals

Funding your account and collecting future winnings is a huge piece of the process. For bettors to participate, they will need to provide banking information and make a deposit. Truenorth.bet's banking options are limited but Canadian bettors should have plenty of options to make deposits or withdrawals. With that being said, there could be an improvement in the number of options Truenorth.bet provides its users. I am surprised you cannot deposit with a Credit Card and it should be noted that all transactions and accounts reflect CAD.

Despite limited options, funding my account was easy and matched the industry standard. But for those wanting to play with Truenorth.bet, be weary of their withdrawal parameters. Bettors can make two free withdrawals per month and any additional withdrawal will be charged $15.

There is a withdrawal minimum of $50 and a maximum withdrawal request of $20,000, so the combination of the minimum/maximum withdrawal and the limit to how many times you can withdraw (for free) should be taken into consideration.

Truenorth.bet Deposit and Withdrawal Methods:

  • Interac E-transfer
  • iDebit
  • INSTADEBIT
  • Neosurf
  • YouPayCoin

Is Truenorth.bet legal in Canada?

Licensed and regulated by the Kahnawake Gaming Commission (KGC), Truenorth.bet has approval from one of the strictest and most prominent regulators in online sports gambling. To be a licensed company, Truenorth.bet adheres to robust standards for data protection, safe financial transactions and responsible gaming.

On their website, Truenorth.bet also states that all documents provided by users "are encrypted and stored on a secure Canadian server with rigorous access controls."

This should help ease the mind of those looking to join Truenorth.bet!

Is Truenorth.bet Legal in Ontario?

Truenorth.bet is legal across Canada but are awaiting full legalization in Ontario. In order to do so, they need approval from the Alcohol and Gaming Commission of Ontario (AGCO).

Truenorth.bet customer support

If you are experiencing any difficulties that require assistance, Truenorth.bet provides adequate customer service. They don't have the most extensive customer service options in the sports betting world, however.

Still, I was able to find all of the answers to my questions and I am a fan of the provided customer service options. Since Truenorth.bet is a relatively new betting site, my expectations were low for this section. I can say that I am pleased with my experience and bettors should have no issues having their questions answered.

Truenorth.bet currently provides a FAQ section, an email account as well as a live agent for virtual assistance. The website states that you can email them for general inquiries as well. Overall, Truenorth.bet's options are decent and rival some of the best betting sites in Canada!

Frequently asked questions about Truenorth.bet

When did Truenorth.bet launch?

The site launched in 2021.

Why should I trust a new bookmaker?

While you may be skeptical of joining a new bookmaker, Truenorth.bet is regulated by the Kahnawake Gaming Commission, which is one of the most prominent regulators in online sports betting.

Does Truenorth.bet offer promotions?

Yes, the site offers promotions for their popular sports, as well as daily boosts and weekly draws.

Truenorth.bet Conclusions

Truenorth.bet may not be a household name just yet, but they have the tools to succeed. I think of them as a rookie with high potential, trying to jostle with veterans who have already proven themselves. For Truenorth.bet, catering to Canadians is a step in the right direction. They also provide the hottest betting markets, competitive odds and exquisite live betting options, something all users will enjoy!

With that being said, it's apparent Truenorth.bet is still getting its feet wet with such restrictions as payment and banking options, withdrawal parameters and a lack of sign-up bonus. This could be expected from other sites as well but Truenorth.bet may lose interest from potential customers (especially since they are brand new).

The betting experience of Truenorth.bet was pleasant and is similar to those that are household names. Although they are still trying to build themselves up, I think users of all types will enjoy betting and playing with Truenorth.bet!